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Status
Alumni
Current batch
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Year of participation
2019
Program
Kiuas Start
New Normal is a womenswear label focusing on sustainable materials and ethical production in fashion design practice. At the core of the label will be the application of Finnish wood-based and recycled fibers into the fabrics of the product line. New Normal responds to the growing awareness of the damaging environmental impact of clothing and textile production, proposing an alternative which utilizes local, renewable resources.
Summer of Startups
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